I first saw the tweet with the link to this video coming up again and again on Guy Kawasaki’s tweets, that is always a sign that people are clicking a lot on the link (that’s how his repeats get chosen I believe). Being born and bred Austrian I share Hitler’s heritage and thus carry baggage around with me when it comes to WW2. My parents were born when the war started. So anytime that name is mentioned something inside jerks.
After Guy’s repeated tweets saying “Hitler responds to the iPad” I started to get somewhat interested and thought perhaps I should check it out since I’m also an Apple fan and am intrigued by this new gadget called the iPad. The final decision to watch came when even Tony Robbins retweeted the link. I hold him in high esteem so generally I check out what he recommends (in order to make up my own mind about whatever it is). So here’s the video:
While watching it another connection/baggage/history inside me pops up – acting. I am an amateur actress and director in the theatre and have thus a calibrated eye for spotting good (or bad) acting. And that was actually the first thing that came up for me. That this incredible feast of acting had been butchered.
Back to the butchering – my further dilemma of course is that I understand what is said while at the same time assimilating the subtitles which of course talk about something entirely different. Now I’m trying to come to a conclusion of whether I like the whole thing or not.
If you take all the deeper meaning away, the fact that this is a snippet from a very sad part of history, that this shows a very disturbed soul in action, that this piece we see here is linked to the murder of hundreds of thousands of people, that it is brilliant acting which took an incredible amount of courage to do, take all of this away and what you are left with is it being so funny you can’t help but burst out laughing.
At the time of writing it got already over 2 million views, so obviously it touches people somewhere deep inside to spread it around (make it go viral). It was made by somebody who seemingly does not own any Apple products and it seems it’s basically his creative expression of how he sees the iPad and as such – a creative expression – I can hugely appreciate that.
I am now more interested in understanding why exactly does a video like that go viral. What’s your reaction to it and more interestingly if you did share the link, why did you?
PS: Regarding Apple and the world’s disappointment in the iPad – folks, this is a profit orientated corporation and not a NPO. They are not in business to save the world or make its inhabitants eternally happy. They are in business to produce more and more products more and more people buy so they can make more and more money. Nothing wrong with that from my side. I’ll keep buying their stuff if it fits my needs and/or fancies. Just don’t put them on a pedestal they invariably will fall from as they never meant to be up there in the first place.